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				 Keywords 
				by
				
				ResumeEdge.com  
				- The Net's Premier Resume Writing and Editing Service 
				As discussed in step four of the resume writing 
				process, using the right keywords for your particular experience 
				and education is critical to the success of your resume if it is 
				ever scanned or e-mailed into an electronic resume database. Without 
				the right keywords, your resume will float in cyberspace forever 
				waiting for a hiring manager to find it. If your resume contains 
				all of the right keywords, then you will be among the first candidates 
				whose resumes are reviewed. If you lack only one of the keywords, 
				then your resume will be next in line after resumes that have them 
				all, and so on. 
				Remember, your keywords are the experience and 
				skills that come from the specific terminology used in your job. 
				For instance, operating room and ICU immediately classify the experience 
				of a nurse, but pediatric ICU narrows it down even further. Don't 
				try to limit your resume by using fewer words. Recall, however, 
				that you only need to use a word one time for it to be considered 
				a "hit" in a keyword search. Try to use synonyms wherever possible 
				to broaden your chances of being selected. 
				You should also understand the difference between 
				a simple keyword search and a "concept" search. When a recruiter 
				opens an electronic resume file in MS Word and sends the computer 
				on a search for a single word like marketing—which you can do in 
				any word processing program with a few clicks of a mouse or function 
				key—he or she is performing a keyword search. You are also performing 
				a keyword search when you type a word or combination of words into 
				the command line of a search engine like Yahoo or Excite. 
				A concept search, on the other hand, can bridge 
				the gap between words by reading entire phrases and then using sophisticated 
				artificial intelligence to interpret what is being said, translating 
				the phrase into a single word, like network, or a combination of 
				words, like project management. 
				The software that allows scanners to read your 
				paper resume and turn it into an electronic resume is able to do 
				just that. Resumix, one of the most widely used applicant tracking 
				systems, reads the grammar of noun, verb, and adjective combinations 
				and extracts the information for placement on the form that will 
				become your entry in a resume database. Its expert system extraction 
				engine uses a knowledge base of more than 120,000 rules and over 
				ten million resume terms. It even knows the difference between Harvard 
				Graphics (a computer software program) and Harvard (the university) 
				by its placement on the page and its relationship to the header 
				that precedes it (Computer Skills or Education). Aren't computers 
				amazing? 
				Because of this complicated logic, and because 
				companies and hiring managers have the ability to personalize the 
				search criteria for each job opening, it is impossible to give you 
				a concrete list of the thousands of possible keywords that could 
				be used to search for any one job. For instance, in one high-tech 
				company I interviewed, a keyword search included the following criteria 
				from two different hiring managers for the same job title: 
				Financial Analyst / Senior Accountant 
				
					
					
						
							REQUIRED
							
								- BS in finance or accounting with 4 years of 
								experience or 
 
								- MBA in related field with 2 years of relevant 
								experience 
 
								- certified public accountant 
 
								- forecasting
 
							 
							 | 
							REQUIRED
							
								- BS in finance or accounting with 4 years of 
								experience or 
 
								- MBA in related field with 2 years of relevant 
								experience 
 
								- accounting 
 
								- financial reporting 
 
								- financial statement 
 
								- Excel
 
							 
							 | 
						 
						
							DESIRED
							
								- accounting 
 
								- financial 
 
								- trend analysis 
 
								- financial statement 
 
								- results analysis 
 
								- trends 
 
								- strategic planning 
 
								- develop trends 
 
								- financial modeling 
 
								- personal computer 
 
								- microcomputers 
 
								- DCF 
 
								- presentation skills 
 
								- team player
 
							 
							 | 
							DESIRED
							
								- ability 
 
								- customer 
 
								- new business 
 
								- financial analysis 
 
								- financial 
 
								- forecasting 
 
								- process improvement 
 
								- policy development 
 
								- business policies 
 
								- PowerPoint 
 
								- Microsoft Word 
 
								- analytical ability
 
							 
							 | 
						 
					 
					 
				You can see why it is so difficult to give definitive 
				lists of keywords and concepts. However, it is possible to give 
				you samples of actual keyword searches used by recruiters I have 
				interviewed to give you some ideas. Let me emphasize again that 
				you should list only experience you actually have gained. Do not 
				include these keywords in your resume just because they are listed 
				here. 
				Business Manager (Central Archive Management) 
				
					
					
						
							REQUIRED
							
								- BS in engineering or computer science 
 
								- 10 years of related engineering and/or manufacturing 
								experience 
 
								- strategic planning 
 
								- network 
 
								- product management 
 
								- program management
 
							 
							 | 
							DESIRED
							
								- business plan 
 
								- line management 
 
								- pricing 
 
								- team player 
 
								- CAM 
 
								- marketing 
 
								- product strategy 
 
								- vendor 
 
								- general management 
 
								- OEM 
 
								- profit and loss
 
							 
							 | 
						 
					 
					 
				Business Operations Specialist 
				
					
					
						
							REQUIRED
							
								- bachelor's degree 
 
								- 4 years of related experience 
 
								- production schedule 
 
								- project planning
 
							 
							 | 
							DESIRED
							
								- ability to implement 
 
								- CList 
 
								- data analysis 
 
								- off-shift 
 
								- team player 
 
								- automation 
 
								- ability to plan 
 
								- customer interaction 
 
								- VM, CMS, JCL 
 
								- REXX, UNIX 
 
								- MVS 
 
								- analytical ability 
 
								- customer interface 
 
								- network 
 
								- skills analysis 
 
								- automatic tools
 
							 
							 | 
						 
					 
					 
				Senior Software Engineer 
				
					
					
						
							REQUIRED
							
								- BS/MS in engineering, computer science or closely 
								related field 
 
								- 8 to 9 years of experience
 
							 
							 | 
							DESIRED
							
								- C++ 
 
								- customer 
 
								- hiring/firing 
 
								- prototype 
 
								- structured design 
 
								- code development 
 
								- DASD 
 
								- methodology 
 
								- real time 
 
								- supervision 
 
								- communication skills 
 
								- experiment design 
 
								- problem solving 
 
								- software design 
 
								- testing
 
							 
							 | 
						 
					 
					 
				Secretary III 
				
					
					
						
							REQUIRED
							
								- high school education or
 
								equivalent  
								- 5 years of experience 
 
								- typing skill of 55–60 wpm 
 
								- interpersonal skills 
 
								- oral communication
 
							 
							 | 
							DESIRED
							
								- administrative assistance 
 
								- clerical 
 
								- data analysis 
 
								- file maintenance 
 
								- material repair 
 
								- PowerPoint 
 
								- project planning 
 
								- reports 
 
								- screen calls 
 
								- troubleshoot 
 
								- answer phones 
 
								- communication skills 
 
								- document distribution 
 
								- mail sorting 
 
								- Microsoft Word 
 
								- presentation 
 
								- publication 
 
								- schedule calendar 
 
								- secretarial 
 
								- appointments 
 
								- confidential 
 
								- edit 
 
								- material 
 
								- policies and procedures 
 
								- problem solving 
 
								- records management 
 
								- schedule conference 
 
								- telephone interview
 
							 
							 | 
						 
					 
					 
				
				
				
					
						
						
						From Designing the Perfect Resume, by Pat Criscito. 
						Copyright 2000.  Reprinted by arrangement with Barron's 
						Educational Series, Inc.
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